What’s In a Name: Rebranding My Blog

rebranding domain name change Your Feedback Matters The DIY Homegirl The Decor Guru

I believe I’ve hit a mid-life crisis. I want to buy a new car, a house I can call my own, and have a whole new occupation. Unlike others’ mid-life crises, I have no intention on finding a boy-toy. The old man is stuck with me. He’s a keeper.

All half-jokes aside, I really am feeling the spirit of change lately. Maybe it’s the impending change of seasons.  Since I don’t like to ignore my feelings, I’m rolling with it.

In embracing this energy, I’m honing in on my creative career. My dream is have a full-time job doing what I love–writing about decor. Specifically, my passion lies in sharing tricks and tips for creating a functional and beautiful home. I love helping others see that great decorating can be had without donating an organ on the black market.

So that my blog better represents my mission, I’m considering rebranding and changing the name. Because you are a vital component of my blog, I need your feedback!

When The DIY Homegirl started, my goal was similar: spread the news about how to make a stylish home with DIY (and some decorating) projects. Unfortunately, I haven’t done nearly as much on the DIY end as I have on the decor guidance end. These are my goals with the new & improved blog:

  • Mission is easily understood & self-explanatory in the blog name
  • Narrow the topics to only decor and decorating DIY/tutorials
  • Demystify the art of decorating, making it simpler to understand and more attainable
  • Continue sharing my real-world decorating tricks and tips, like my Living In a White Box and Get Your Color On! series
  • Guide & teach you how to create the homes you need & want (in lieu of simply doing it for them as a traditional decorator/designer)
  • Branch out into other media as a decor guide, such as videos, online courses, books, etc.

And here are my ideas for a new name, going with the teacher/guidance/expert theme:

  • Decor Guru
  • Decor Sherpa
  • Decor Sensei
  • Decor Counselor
  • The Decor Dojo

Since this transition impacts you, I’d love to hear your feedback. I welcome any critique, positive or negative. And if you have any tips you’d like to share for rebranding, feel free! Thanks in advance!

Thanks for visiting! Let’s stay connected!

8 Comments on What’s In a Name: Rebranding My Blog

  1. Lue Schmidt // 02/28/2016 at 5:01 PM // Reply

    Get rid of sensei
    1. I’m not uneducated and I had to google it to see what it means
    2. Too much chance for misspelling of typing in from an oral Que
    3 spell ck doesn’t know it

  2. Kate Horrell // 02/28/2016 at 5:02 PM // Reply

    I like the name Decor Counselor

  3. I like Decor Guru 🙂 I like the way it sounds over the others. Best of luck with your rebranding! 😀

  4. I like Decor Dojo, but I Like FIRST your philosophy ( I don’t like my english!!!)
    I wish that you always listen to your intuition. Friendships

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